Jewelry is becoming more than a luxury—it’s now a way for people to express their values and emotions, according to Eddie LeVian, CEO and designer of Le Vian.
Speaking at the 2026 Red Carpet Revue during the JCK show in Las Vegas, LeVian said that modern buyers are seeking heirloom-quality pieces that carry personal meaning.
“In a time when the world seeks meaning more than material, jewelry becomes more than adornment—it becomes a declaration of values, identity, and emotion,” he said.
The company’s new collections for 2026 reflect this shift. Each piece was designed to resonate with themes such as national pride, emotional connection, and well-being.
“Our jewelry reflects the spectrum of human experience,” LeVian added.
One key theme for the coming year is patriotism. Le Vian is embracing Americana with designs that include art deco cuts, Montana sapphires, and red, white, and blue gemstones. The brand is also drawing inspiration from the American Southwest with Denim Ombré Sapphires and American Robin’s Egg Blue Turquoise.
“Patriotism is no longer quiet; it’s personal,” LeVian said. “Through bold colors, heritage gems, and symbolic forms, we wear our stories, our struggles, and our pride.”
2026 Trend Highlights from Le Vian
Serenity
In a hectic world, people want peace. Le Vian is using gemstones in calming shades of blue, green, and teal. These include Australian boulder opals, Deep Sea Teal Aquadite, Emerald Ombré, and Hunter’s Green Tourmalines—gems meant to soothe the eye and the spirit.
Masculinity
Le Vian is rethinking men’s jewelry with bold, expressive pieces. Its “Him for Her” and “His and Hers” collections aim to capture a broader idea of masculinity—one that values strength, confidence, and individuality.
Exclusivity
The brand is showcasing rare, museum-quality diamonds and colored gemstones. Its Le Vian Platinum line is also expanding, offering pieces that highlight rarity, luxury, and timeless design.
Indulgence
As Le Vian celebrates 25 years of its signature Chocolate Diamonds, it is releasing new collections inspired by indulgence. These include Chocolate Ombré designs, Chocolate Mousse–themed collections, and Chocolate Quartz pieces—all created to evoke self-reward and luxury.
Devotion
Love and connection are central to this trend. Le Vian tells romantic stories through gemstones like Passion Ruby, Pomegranate Garnet, and Strawberry Ombré Sapphire. The brand’s Kiss of Love, Kiss of Friendship, and Bisou collections are all part of this theme.
Patriotism
This trend includes the company’s largest Montana Sapphire Ombré collection to date. Le Vian sorted the sapphires into seven shades of blue and green, cut them into uniform shapes, and arranged them into ombré patterns that highlight American craftsmanship.
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