Amazon India has announced a new partnership with CaratLane, aiming to make premium jewellery more accessible to customers across the country. Shoppers can now browse and purchase CaratLane’s fine jewellery collection directly on Amazon.in, combining convenience with a wide selection of elegant pieces.
CaratLane’s offerings on Amazon include rings, earrings, necklaces, and bracelets for both women and children. These pieces are crafted in gold and feature certified diamonds and gemstones. To mark the launch, customers can enjoy up to 20% off select items.
In major cities such as Mumbai, Delhi, Bengaluru, Pune, Hyderabad, Chennai, and Ahmedabad, customers can take advantage of Amazon’s 48-hour fast delivery service. For other regions, Amazon’s reliable logistics network ensures timely delivery across the country.
The partnership expands CaratLane’s reach to millions of Amazon customers and enhances the jewellery options available on Amazon Fashion. “We are excited about this partnership with Amazon India,” said Saumen Bhaumik, Managing Director of CaratLane. “Together, we’re reaching many new hearts and homes across India.”
CaratLane continues to attract modern Indian shoppers with its focus on design and quality. The collaboration supports CaratLane’s mission to make fine jewellery more accessible by offering both craftsmanship and convenience.
“CaratLane resonates deeply with today’s modern Indian consumer – aspirational, design-forward, and digitally savvy,” added Siddharth Bhagat, Director of Amazon India Fashion and Beauty.
The collection ranges from playful items like the Starry Unicorn Kids Gold Bracelet to sophisticated designs such as the Pears Gemstone Open Ring. These pieces are suitable for gifting or personal style statements.
With this partnership, Amazon Fashion and CaratLane aim to bring luxury jewellery to a broader audience, making it easier for customers in metro cities and smaller towns to explore and enjoy fine jewellery.
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