Founded in 2018, Ouros Jewels is a New York-based brand that creates sustainable jewelry. The company designs beautiful rings, necklaces, and earrings using lab-grown diamonds and precious metals. Ouros combines stunning craftsmanship with eco-friendly practices, making it a leader in luxury jewelry with a conscience.
Origins and Vision
Ouros Jewels began in India in 2015. Its founder, Vijay Sarkheliya, aimed to transform the jewelry industry by focusing on sustainability. He crafted elegant pieces using lab-grown diamonds alongside metals such as silver, gold, and platinum. This approach ensures the jewelry is both beautiful and environmentally responsible. Sarkheliya’s goal was to build a brand that blends luxury with care for the planet. Today, Ouros is recognized for its high-quality, ethical designs that appeal to conscious consumers.
Growth and Expansion
Starting from a small workshop in India, Ouros Jewels has grown rapidly. Sales have increased by over 150% in five years. The launch of their website in 2019 expanded their reach globally. Customers can now order sustainable jewelry with fast shipping and receive support from a dedicated team that ensures transparency and trust. Ouros also offers exclusive deals and affordable prices, helping the brand to reach new customers. Their focus on quality and custom designs has earned praise from premium retailers and strengthened their international reputation.
Collections and Future Plans
Ouros Jewels is known for its wide range of sustainable fine jewelry. Their collections include engagement rings, wedding bands, earrings, bracelets, necklaces, and loose diamonds. They offer lab-grown diamonds in various colors, such as pink and yellow. The jewelry features bold pendants, tennis necklaces, and earrings ranging from simple studs to elegant drop styles. Bracelets include designs set with responsibly sourced rubies and sapphires. Custom jewelry is a specialty, with options to create unique pieces using antique-cut diamonds. In 2025, Ouros plans to introduce a new collection of sustainable gemstones and open a store in Seattle to further grow their luxury brand.
Nationwide and Global Presence
Ouros Jewels operates boutiques in New York City, Texas, and London, along with consultation stores in Dubai, Japan, and India. These locations provide elegant spaces where customers can explore sustainable jewelry options and receive expert help in designing custom pieces. The New York City flagship store offers an immersive experience for those searching for “jewelry stores near me.” Ouros aims to expand further, bringing its eco-friendly vision to jewelry lovers worldwide while maintaining top-quality customer service in key markets.
Recognition at Major Jewelry Shows
Ouros Jewels has earned acclaim at prestigious events such as JCK Las Vegas, Jewellery & Gem Hong Kong Show, and HKTDC Hong Kong Show. Their 2024 eco-friendly engagement ring collection won the “Green Innovation Award” at JCK Las Vegas. These shows showcase Ouros’ commitment to sustainable luxury, featuring bespoke rings and necklaces made with lab-grown diamonds. The brand’s innovative designs attract buyers and industry leaders, reinforcing Ouros’ position as a pioneer in eco-conscious fine jewelry.
Commitment to Sustainability
Sustainability is central to Ouros Jewels’ mission. Each piece is made from eco-friendly materials, including lab-grown diamonds and recycled metals, to reduce environmental impact. The brand also uses responsibly sourced gemstones to maintain beauty while protecting the planet. Ouros operates carbon-neutral facilities and partners with Carbonfund.org, planting a tree for every sale. Their Green Packaging Revolution uses sustainable materials for all packaging. This strong dedication to ethical practices resonates with customers who prioritize environmental care, positioning Ouros as a leader in eco-friendly luxury jewelry.
Explore Sustainable Luxury at Ouros Jewels
Ouros Jewels invites customers to discover its eco-conscious collections at boutiques and headquarters worldwide. As a leader in sustainable lab-grown diamond jewelry, Ouros continues to reshape luxury through ethical craftsmanship and innovative design.
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