The fine jewelry brand Foundrae has launched its first bridal-inspired line.
Called United in Love, the collection blends classic diamond solitaires with the brand’s signature talismans.
For ten years, founder Beth Hutchens built a following with enamel cigar-band rings, engraved medallions, chainlink necklaces and diamond drop earrings. Now she brings those bold forms into the world of engagement and wedding pieces.
Hutchens did not plan to enter the bridal market so late. She followed her clients instead. She saw them wearing Foundrae pieces during major life moments. She watched them add custom engraving to mark their stories.
Customization has long been at the heart of Foundrae’s design. Each store offers in-house engravers. Clients can inscribe names, dates or symbols on nearly any piece. This service inspired the brand’s popular “bookend” bands. Those bands slip alongside existing rings. They let wearers refresh old engagement or wedding bands without giving them up.
“People felt their original rings were untouchable and static,” Hutchens says. “Bookends gave them a way to build on what they already loved.”
One couple even chose matching emerald pendants to symbolize their promise. Such moments spurred Hutchens to go further. She wanted to capture the joy of commitment in a full bridal line.
United in Love offers 26 pieces that celebrate the bond between people. The range includes:
- Diamond solitaire engagement rings with delicate beading meant to evoke Cupid’s arrow.
- Infinity wedding bands set with a continuous row of diamonds.
- Engraved medallions that hang on chains or bracelets.
- Gender-neutral styles, so anyone can choose pieces that suit them.
Hutchens stresses that the collection is built for everyone. She notes that love knows no barriers. She points to recent political challenges facing LGBTQ+ rights, and she rejects any limits on who may marry or commit. “There are no barriers to who you love or how you love,” she says.
The line also honors the wider circle that supports a union. Hutchens reminds us that parents, friends and chosen family play a vital role in helping relationships thrive. She designed pieces for those loved ones to wear as well.
Each ring and charm in United in Love serves as a visual artifact of a personal story. Some clients may choose the classic solitaire. Others may favor a medallion engraved with coordinates or a special date.
By blending traditional bridal symbols with Foundrae’s talismanic aesthetic, Hutchens aims to rewrite what wedding jewelry can look like. She invites wearers to create new rituals. She urges them to tell their own stories.
United in Love launched this week at Foundrae boutiques and online. Prices start at $1,200 and rise to $25,000 for high-carat diamond pieces. Custom engraving is available at no extra charge.
With this collection, Foundrae stakes its claim in a market long defined by narrow rules. It offers an open, inclusive vision of commitment. It champions personalization over conformity. And it reminds us that jewelry can mark love in all its forms.
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